Privacy Policy
Last Updated: 2026
This Privacy Policy explains how primarycaredirect.co.uk ("we," "us," or "our") collects, uses, and protects your personal information. By accessing our website, you agree to the terms outlined below. Please read this policy carefully.
Information We Collect
We collect the following types of information:
- Personal Data: Name, email address, and other contact details you voluntarily provide through contact forms or sign-ups.
- Technical Data: IP address, browser type, device information, and operating system.
- Cookies: Tracking identifiers stored on your device to enhance user experience and track affiliate activity.
- Usage Data: Pages visited, time spent on site, links clicked, referral sources, and interaction patterns.
How We Use Information
We use collected information for the following purposes:
- Conducting website analytics and performance monitoring
- Tracking affiliate commissions and referral activity
- Improving website functionality and user experience
- Responding to enquiries and providing customer support
- Complying with legal and regulatory obligations
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for basic site functionality.
- Analytics Cookies: Track user behaviour and site performance (Google Analytics, etc.).
- Affiliate Tracking Cookies: Monitor referrals and commission activity from partner casinos.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
You may opt-out of non-essential cookies by adjusting your browser settings or using our cookie consent tool. Please note that disabling cookies may affect site functionality.
Third-Party Links
Our website contains links to external casino platforms and affiliate partners. We are not responsible for the privacy practices, content, or security of third-party websites. When you click external links, you leave our site and are subject to their respective privacy policies. We recommend reviewing their terms before providing personal information or engaging in gambling activities.
Your Rights
Under UK GDPR and UK data protection law, you have the following rights:
- Right of Access: Request a copy of personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete data.
- Right to Erasure: Request deletion of your personal data (subject to legal exceptions).
- Right to Restrict Processing: Request limitation of how we use your data.
- Right to Data Portability: Request your data in a structured, commonly-used format.
- Right to Object: Object to processing for marketing or profiling purposes.
To exercise these rights, contact us using the details provided in the "Contact Us" section below.
Data Retention
We retain personal information only for as long as necessary to fulfil the purposes outlined in this policy or as required by law. Affiliate tracking data is typically retained for up to 24 months. You may request deletion of your data at any time, subject to legal and contractual obligations.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your data rights, or report a privacy concern, please contact us at:
Email: privacy@primarycaredirect.co.uk
We will respond to all data subject requests within 30 days in accordance with UK GDPR requirements.
Please note: This website promotes no-KYC casinos. Gambling involves risk. Ensure you comply with all applicable laws in your jurisdiction before engaging with any gambling platform.